Those of you following me on Twitter may have caught my tweets about how I rather wanted to attend 2gether08, but alas, I could not. Nevertheless, I’ve been keeping a close eye on the festival through it’s live stream and the inevitable a-twittering and a-blogging that’s been coming out of it.

I just wanted to post a link to this particular bit of 2gether08 bloggage: http://2gether08.com/2008/07/03/borrowing-ben-from-channel-4-to-interview-umair/

It features an interview with Umair Haque, Director of the Havas Media Lab, “a new kind of strategic advisor that helps investors, entrepreneurs, and firms experiment with, craft, and drive radical management, business model, and strategic innovation”. What’s interesting about this is not only the content of the discussion by Umair (on rethinking the economy, and the need for a more constructive, altruistic form of capitalism), but also, the fact that it seems to be an inpromptu interview, happening to feature Channel 4 News Tech Correspondent Ben Cohen, and streamed live to the interwebs using a mobile phone, thanks to the very nifty Qik. Indeed, they touch on this in the interview – that is, the way in which technology is helping to shape media and our relationship with it.

(Incidentally, I set up my own Qik account here: http://www.qik.com/mimik – possibly considering doing a little bit of lifecasting with it. Or something a bit more interesting, maybe. ;))